Slug: Sports-Running shoes,600

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By RUSS OVIATT

Cronkite News

PHOENIX – Shoes are to runners as tires are to cars. Both run smoothly – or not – with the proper fit.

Brands and styles are almost limitless. Nike is the sales leader globally.  According to Statista, Nike topped all others with revenue of $32 billion in 2016.

What footwear company to turn to for the proper fit among all the varying styles, shapes and weights of shoes?

It’s not necessarily Nike.

“Comfort. That’s the magic word,” said Nate Wallack. Continue reading “Running shoes change but comfort remains the selling point”